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Simms Philosophy
Wherever
you fish, you're going to find fishing guides. And wherever you find
fishing guides, you're going to find Simms. Guides need gear that is
functional, innovative and can withstand whatever abuse they put it
through. What does that mean for someone who's not a professional
guide? Anything that's designed to meet the performance needs of guides
is gear you can count on. Simms. The choice of professional guides. And
anyone else who lives to fish.
Simms is a fishing company. We have enjoyed success by staying true
to the original vision of our company by building the highest quality
products to keep our customers dry, comfortable and protected from the
elements in any fishing conditions. We work with the very best
materials suppliers in the world in our commitment to make high
performance, technical clothing and outerwear.
We’re the only wader manufacturer in the US, and one of three
worldwide that is licensed by W.L. Gore & Associates, Inc. to make
GORE-TEX® waders. We compete through innovation and quality. Our staff
is largely comprised of committed anglers who understand the importance
of quality, dependable fishing gear. They use our products all the
time, and contribute significantly to our continuous improvement
efforts.
Company Background
Simms
Fishing Products was started in 1980 by John Simms, a well-known and
respected fishing guide and outfitter in Jackson, WY. A creative guy
and talented artist, John wanted to enhance the fishing experience by
developing better waders and accessories. Simms was the second company
in the world to introduce neoprene waders in the mid-eighties, which is
when the company really started to take shape. At that time, Simms was
purchased by a division of Life-Link International in Jackson, WY, and
the brand continued to progress.
In 1993, K.C. Walsh, a passionate angler and entrepreneur, acquired
Simms and relocated the business to Bozeman, MT. Walsh had grown up in
a fly fishing family and developed a passion for angling at a young
age, mostly fishing the Eastern Sierra of California. It was his
life-long dream to live in Montana.
The same year that Walsh acquired the company, Simms introduced
breathable waders in a pioneering effort with W.L. Gore &
Associates (makers of GORE-TEX® fabric) that changed the face of
fishing waders and opened up new possibilities for the sport.
Although Simms has grown and evolved over the years, our vision
remains the same - to build the highest quality products to keep our
customers dry, comfortable and protected from the elements in any
condition.
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